I feel like my feet are stuck in cement - we need to sell down on our inventory of shirts to move forward with our business and of course to pay the bills that keep coming in. But how? We had a saleswoman take out shirts to two "Mommies Who Shop" events and she was able to sell one shirt. One shirt is just not cutting it. We have put the shirts on sale recently and notified our customers via Facebook Fan updates and still no takers - we just haven't figured out a good way to get women to our site. Right now we are toying with the idea of placing an ad on a blog that has high traffic of women views, but we have never had luck with advertising so we are a bit leery of the idea. So the question is -"what to do?" How in the world do we move our inventory? Do we risk blowing more money on advertising? or do we use that money to pay the bills? HELP!!!!
Cheers,
Jennifer(and Sarah)
http://www.mindbodynspirits.com
1 comment:
My suggestion is 'feet on the street' and personally visit shops in Newburyport, Portsmouth, Portland, even downtown Exeter, downtown Concord, MA
The cost is time and gas money...you need to get into some shops that have high traffic customer counts, towns that are known for shopping, and with affluent customers who can afford the $20 T's.
That's my two cents...or you can take my two cents and pay down the bills :) Good luck girls.
Tom
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